Your readers want to participate, not just read.
The interactive content platform built for publishers. Embed widgets that drive time-on-site and collect first-party data.
Four formats. Engagement, data, revenue.
Quizzes
AI-generated knowledge quizzes embedded in articles. 72% completion. Gate results behind email capture.
Polls
One-question polls inline in articles. Lowest-friction format — comment-section engagement without moderation.
Personality Tests
Highest share rate of any format — shared 5×. AI builds the scoring matrix. 28.6% opt-in on email gates.
Photo Battles
Image-vs-image voting. Standings build over time, generating repeat visits. Only on iThinkToday.

Built for publisher-scale traffic. Not a marketing toy.
Web components, not iframes
4× faster than iframe widgets. SEO credit stays on your page. Zero CLS.
Editorial-speed AI
5 minutes from a topic to a publish-ready widget. Your editorial calendar moves fast; widget creation keeps up.
Production-proven since 2023
6.4M+ answers served across 150+ publishers — news, sports, lifestyle — over 3+ years. No prototype.
Flat economics at scale
No per-response fees. 1K or 100K daily interactions — your bill doesn't move.
Publisher FAQ
Will widgets slow down my site?
No. Web components load as native page elements — over 4× faster than iframes, with no Core Web Vitals impact.
What first-party data do widgets collect?
Every interaction generates a data point: quiz answers, poll votes, personality test results, photo battle preferences. Collected with user consent. Available for export or integration with your ad server, CRM, or email platform.
Is there a per-response or per-impression fee?
No. Pricing is based on plan tier, not your traffic. Cost stays flat whether you serve 1K or 100K daily interactions.
Your readers are already on the page. Give them a reason to stay.
Free plan available. 6.4M+ answers served across 150+ publishers since 2023.
Explore other formats
One platform. Every interactive format.Your readers want to participate, not just read.
The interactive content platform built for publishers. Embed widgets that drive time-on-site and collect first-party data.
Four formats. Engagement, data, revenue.
Quizzes
AI-generated knowledge quizzes embedded in articles. 72% completion. Gate results behind email capture.
Polls
One-question polls inline in articles. Lowest-friction format — comment-section engagement without moderation.
Personality Tests
Highest share rate of any format — shared 5×. AI builds the scoring matrix. 28.6% opt-in on email gates.
Photo Battles
Image-vs-image voting. Standings build over time, generating repeat visits. Only on iThinkToday.

Built for publisher-scale traffic. Not a marketing toy.
Web components, not iframes
4× faster than iframe widgets. SEO credit stays on your page. Zero CLS.
Editorial-speed AI
5 minutes from a topic to a publish-ready widget. Your editorial calendar moves fast; widget creation keeps up.
Production-proven since 2023
6.4M+ answers served across 150+ publishers — news, sports, lifestyle — over 3+ years. No prototype.
Flat economics at scale
No per-response fees. 1K or 100K daily interactions — your bill doesn't move.
Publisher FAQ
Will widgets slow down my site?
No. Web components load as native page elements — over 4× faster than iframes, with no Core Web Vitals impact.
What first-party data do widgets collect?
Every interaction generates a data point: quiz answers, poll votes, personality test results, photo battle preferences. Collected with user consent. Available for export or integration with your ad server, CRM, or email platform.
Is there a per-response or per-impression fee?
No. Pricing is based on plan tier, not your traffic. Cost stays flat whether you serve 1K or 100K daily interactions.
Your readers are already on the page. Give them a reason to stay.
Free plan available. 6.4M+ answers served across 150+ publishers since 2023.
Explore other formats
One platform. Every interactive format.Interactive widgets for your web
Your readers want to participate, not just read.
The interactive content platform built for publishers. Embed widgets that drive time-on-site and collect first-party data.
Four formats. Engagement, data, revenue.
Quizzes
AI-generated knowledge quizzes embedded in articles. 72% completion. Gate results behind email capture.
Polls
One-question polls inline in articles. Lowest-friction format — comment-section engagement without moderation.
Personality Tests
Highest share rate of any format — shared 5×. AI builds the scoring matrix. 28.6% opt-in on email gates.
Photo Battles
Image-vs-image voting. Standings build over time, generating repeat visits. Only on iThinkToday.

Built for publisher-scale traffic. Not a marketing toy.
Web components, not iframes
4× faster than iframe widgets. SEO credit stays on your page. Zero CLS.
Editorial-speed AI
5 minutes from a topic to a publish-ready widget. Your editorial calendar moves fast; widget creation keeps up.
Production-proven since 2023
6.4M+ answers served across 150+ publishers — news, sports, lifestyle — over 3+ years. No prototype.
Flat economics at scale
No per-response fees. 1K or 100K daily interactions — your bill doesn't move.
Publisher FAQ
Will widgets slow down my site?
No. Web components load as native page elements — over 4× faster than iframes, with no Core Web Vitals impact.
What first-party data do widgets collect?
Every interaction generates a data point: quiz answers, poll votes, personality test results, photo battle preferences. Collected with user consent. Available for export or integration with your ad server, CRM, or email platform.
Is there a per-response or per-impression fee?
No. Pricing is based on plan tier, not your traffic. Cost stays flat whether you serve 1K or 100K daily interactions.
Your readers are already on the page. Give them a reason to stay.
Free plan available. 6.4M+ answers served across 150+ publishers since 2023.
Explore other formats
One platform. Every interactive format.Your readers want to participate, not just read.
The interactive content platform built for publishers. Embed widgets that drive time-on-site and collect first-party data.
Four formats. Engagement, data, revenue.
Quizzes
AI-generated knowledge quizzes embedded in articles. 72% completion. Gate results behind email capture.
Polls
One-question polls inline in articles. Lowest-friction format — comment-section engagement without moderation.
Personality Tests
Highest share rate of any format — shared 5×. AI builds the scoring matrix. 28.6% opt-in on email gates.
Photo Battles
Image-vs-image voting. Standings build over time, generating repeat visits. Only on iThinkToday.

Built for publisher-scale traffic. Not a marketing toy.
Web components, not iframes
4× faster than iframe widgets. SEO credit stays on your page. Zero CLS.
Editorial-speed AI
5 minutes from a topic to a publish-ready widget. Your editorial calendar moves fast; widget creation keeps up.
Production-proven since 2023
6.4M+ answers served across 150+ publishers — news, sports, lifestyle — over 3+ years. No prototype.
Flat economics at scale
No per-response fees. 1K or 100K daily interactions — your bill doesn't move.
Publisher FAQ
Will widgets slow down my site?
No. Web components load as native page elements — over 4× faster than iframes, with no Core Web Vitals impact.
What first-party data do widgets collect?
Every interaction generates a data point: quiz answers, poll votes, personality test results, photo battle preferences. Collected with user consent. Available for export or integration with your ad server, CRM, or email platform.
Is there a per-response or per-impression fee?
No. Pricing is based on plan tier, not your traffic. Cost stays flat whether you serve 1K or 100K daily interactions.
Your readers are already on the page. Give them a reason to stay.
Free plan available. 6.4M+ answers served across 150+ publishers since 2023.

